Introduction
The Influencing and Persuasion Skills course is designed to help participants develop the skills
and techniques necessary to influence and persuade others effectively in various personal and
professional contexts. Influencing skills are essential for leaders, managers, and professionals who
need to gain support for their ideas, initiatives and projects. This course aims to provide participants
with practical strategies for building credibility, establishing rapport, and communicating
persuasively to influence others positively and achieve desired outcomes
Target Audience
This course is suitable for:
Managers, team leaders, and supervisors seeking to enhance their leadership skills and
influence team members and stakeholders.
Professionals who need to gain buy-in, support, or cooperation from colleagues, clients, or
stakeholders.
Sales professionals, marketers, and business development executives looking to persuade
clients and customers to take desired actions.
Individuals interested in learning how to influence others positively to drive change, achieve
goals, and create impact in their personal and professional lives
Managers, team leaders, and supervisors seeking to enhance their leadership skills and
influence team members and stakeholders.
Professionals who need to gain buy-in, support, or cooperation from colleagues, clients, or
stakeholders.
Sales professionals, marketers, and business development executives looking to persuade
clients and customers to take desired actions.
Individuals interested in learning how to influence others positively to drive change, achieve
goals, and create impact in their personal and professional lives
Learning Objectives
Upon completion of this course, participants will:
Understand the principles and psychology of influence and persuasion.
Learn techniques for building credibility, trust, and rapport with others.
Develop effective communication skills for delivering persuasive messages and arguments.
Gain insight into influencing strategies, including reciprocity, social proof, and scarcity.
Learn how to adapt influencing approaches to different personalities, preferences, and
situations.
Understand ethical considerations and guidelines for ethical persuasion and influence.
Develop a plan for applying influencing skills to achieve specific goals and outcomes
Understand the principles and psychology of influence and persuasion.
Learn techniques for building credibility, trust, and rapport with others.
Develop effective communication skills for delivering persuasive messages and arguments.
Gain insight into influencing strategies, including reciprocity, social proof, and scarcity.
Learn how to adapt influencing approaches to different personalities, preferences, and
situations.
Understand ethical considerations and guidelines for ethical persuasion and influence.
Develop a plan for applying influencing skills to achieve specific goals and outcomes
Organizational Benefits
✓ Clearer and more professional workplace communication
✓ Stronger stakeholder relationships and collaboration
✓ Reduced communication barriers, misunderstandings and avoidable delays
✓ Greater employee confidence and effectiveness
Course Content
Module 1: Introduction to Influencing Others
Module 2: Building Credibility and Rapport
Module 3: Effective Communication for Influence
Module 4: Influencing Strategies and Techniques
Module 5: Adapting to Different Personalities and Preferences
Module 6: Ethical Considerations in Influencing
Module 7: Applying Influencing Skills
Concluding remarks, action planning and wrap-up
Module 2: Building Credibility and Rapport
Module 3: Effective Communication for Influence
Module 4: Influencing Strategies and Techniques
Module 5: Adapting to Different Personalities and Preferences
Module 6: Ethical Considerations in Influencing
Module 7: Applying Influencing Skills
Concluding remarks, action planning and wrap-up
Duration
This is a one (1) day course
Delivery
Onsite | Online | Hybrid